Tim Cook wasn’t a ‘product guy’ — so he re-engineered Apple instead

Dismissed as “not a product guy,” the outgoing CEO proved that supply-chain mastery could take Apple to new heights.

Market Expert
Market Expert
 Aug 30, 2026
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Tim Cook wasn’t a ‘product guy’ — so he re-engineered Apple instead
Dismissed as “not a product guy,” the outgoing CEO proved that supply-chain mastery could take Apple to new heights.
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